Story selling framework the team can use to create new stories In addition to introducing the importance of storytelling, we created three valuable outcomes to help Fluid Truck go the extra mile: Pitch Lab’s storytelling workshops are where the rubber hits the road. To increase revenue by selling outcomes that drive real financial value for customers To diversify their current base of customers by growing new relationships with small and medium-size businesses The company is engaged with Pitch Lab on a two-fold goal: While Fluid Truck is on a successful road, it wants to shift into a higher gear. So why the truck do they need help selling? ![]() If CEO James Eberhard gets his way, companies may never have to build their own fleets again.įluid Truck currently has hundreds of employees, fleets in every major city in the U.S. and partnerships with huge companies like Amazon, FedEx, UPS and Ikea. Fluid Truck’s app makes it easy for businesses to get trucks when they need them, for as long as they need. The entirely virtual experience eliminates traditional truck-rental hassles. That’s because it offers 24/7 mobile access to a wide array of trucks, vans, SUVs, and other vehicles. In fact, great stories are memorable enough to give birth to a sales technique known as story selling.Īnd story selling is now a go-to tactic Pitch Lab put into play for Fluid Truck’s ever growing sales team-with the aim of generating an additional seven figures to their bottom line.įounded in Denver in 2016, Fluid Truck is a peer-to-peer truck sharing platform that’s turning the truck rental industry upside down. That’s because great storytelling is memorable, emotional and works on a different part of your brain than one-liners, facts and figures. What if I asked you to tell me the basic plot of your favorite movie? I bet you could do that in a flash. To learn more, visit their website.Have you ever seen a live comedy show, laughed hysterically for 60 minutes straight, then woke up the next morning unable to remember a single joke you heard the night before? “There’s a sense of pride for us all in seeing local startups form, expand, and continue choosing Denver as their home.”įluid Truck is currently hiring for a diverse array of positions, including a variety of product and engineering positions. “Fluid Truck’s expansion will continue to fuel Denver’s economy through good quality jobs and investment,” Denver Mayor Michael B. The projected average annual salary is significantly higher than any Colorado county’s average annual wage. These jobs would spread across all major headquarters functions including finance, management, administration and engineering. We believe Colorado has all the elements to create big companies outside of the coast and look forward to helping grow the next wave of technology leaders and innovators” says James Eberhard, CEO & Founder of Fluid Truck.įluid Truck anticipates creating up to 1,483 net new full-time jobs with an average annual wage of $163,677 over the next eight years. “We are excited to continue to build Fluid here in Denver. Colorado competed with Arizona, Georgia, and Idaho for the headquarters expansion. Demand for their service - an app-based truck sharing platform that offers 24/7 access to a variety of box trucks and cargo vans- has increased rapidly over the past year. As Fluid Truck creates 1,500 more gold jobs for Coloradans, we know that our highly skilled talent pool and entrepreneurial spirit have helped make it possible,” said Governor Jared Polis.įluid Truck began its Colorado operations in 2016 as a community sharing marketplace and has since evolved to commercial vehicle sharing and grown to over 30 markets and counting across the United States. ![]() We hope that they can serve as inspiration to many others who look to do the same. “We’re proud of home-grown businesses like Fluid Truck who have had great success here in Colorado and choose to continue growing in our great state. The industry disruptor, committed to providing the vehicle you need when you need it, has found that Colorado offers everything it needs to fuel its record company growth. ![]() DENVER - Fluid Truck, the Colorado-based software-enabled peer-to-peer truck-sharing platform, has announced Colorado will remain its home as the company significantly expands its headquarters by 1,483 new jobs.
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